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World Gold Council

World Gold Council strives to improve investor understanding of gold’s vital role as an asset class within an investment portfolio.

Using our broad knowledge and experience, we provide comprehensive insight on the value that gold can deliver to investors and the world at large. Our team of analysts deliver up to date, bespoke and complimentary research to help professional and individual investors, make an informed decision on how gold can complement other asset classes within a broad based portfolio. We provide data and insights that underpins gold’s importance and relevance as a responsible long-term investment that aims to help protect investors in both stable and uncertain times.

For more information, visit www.goldhub.com.

 

Latest sponsor articles

What's driven the big rally in gold?

Gold reached multiple highs in March, closing the month above US$2,200/oz. Looking forward, central bank demand remains robust but gold remains sensitive towards bond yield volatility in the short term.

Why your portfolio should consider 5% gold

As bonds swoon and equities plateau, gold has reached Australian dollar all-time highs, thanks in part to rising geopolitical tensions. Is it too late to buy, or even increase, a gold allocation in a portfolio?

Investors need to look beyond bonds for safety

Australian investors have been allocating more to fixed income assets this year. Persistent inflation is a key risk for bonds, and that's where gold can play a diversifying role within an investment portfolio.

Inflation: A rare SMSF consideration

SMSF investors continue to face inflationary pressure not seen in decades, and it could influence investment performance if the potential effects are not considered. Here's how to inflation-proof your portfolio.

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Why gold in 2024? Safeguarding investment portfolios

With the soft-landing narrative on the ascendancy, optimism is high within capital markets today. But challenges are on the horizon. As such, we believe that investors should look closely at the portfolio benefits gold can bring.

Gold Demand Trends Full Year 2023

Another year of blistering central bank buying, together with resilient jewellery consumption, offset substantial annual ETF outflows. Sizable OTC investment was evident in gold’s price strength last year.

Gold Demand Trends Q2 2023

Latest Gold Demand Trends report shows gold continued to perform globally as central bank buying hit a first half record. Australian consumption fell 37% in Q2 as AUD gold prices hover at all-time high levels.

Gold mid-year outlook 2023: Between a soft and a hard place

Developed market central banks are nearing the end of their tightening cycles.1 For now, market consensus points to a mild contraction in the US in late 2023 and slow growth in developed markets.

The relevance of gold for Australian Self-Managed Super Funds

Gold, in Australian dollars, delivered positive returns in 2022 and this has continued so far in 2023. It has attracted attention: not only have global central banks continued to buy gold, but Australia’s sovereign wealth fund has also added gold to its portfolio.

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2024/25 super thresholds – key changes and implications

The ATO has released all the superannuation rates and thresholds that will apply from 1 July 2024. Here's what’s changing and what’s not, and some key considerations and opportunities in the lead up to 30 June and beyond.

Five months on from cancer diagnosis

Life has radically shifted with my brain cancer, and I don’t know if it will ever be the same again. After decades of writing and a dozen years with Firstlinks, I still want to contribute, but exactly how and when I do that is unclear.

Is Australia ready for its population growth over the next decade?

Australia will have 3.7 million more people in a decade's time, though the growth won't be evenly distributed. Over 85s will see the fastest growth, while the number of younger people will barely rise. 

Welcome to Firstlinks Edition 552 with weekend update

Being rich is having a high-paying job and accumulating fancy houses and cars, while being wealthy is owning assets that provide passive income, as well as freedom and flexibility. Knowing the difference can reframe your life.

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Why LICs may be close to bottoming

Investor disgust, consolidation, de-listings, price discounts, activist investors entering - it’s what typically happens at business cycle troughs, and it’s happening to LICs now. That may present a potential opportunity.

The public servants demanding $3m super tax exemption

The $3 million super tax will capture retired, and soon to retire, public servants and politicians who are members of defined benefit superannuation schemes. Lobbying efforts for exemptions to the tax are intensifying.

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