The custom fitted individual as the future of financial advice
By John O’Connell, OwnersAdvisory by Macquarie
“Digital wealth management (colloquially termed ‘robo’ advice) heralds an industrial revolution within retirement savings that has the potential to shift the industry from a mass production (as in product) approach to a mass customisation (as in custom solution) approach.
Those in the industry who dismiss ‘robos’ as just a fund-of-funds fad are missing the point that with the advent of true granular digital advice approaches (next stage robos) will come a marked industry shift.”
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